Mission of the Unit
To create multi-destination vacation packages featuring The Bahamas, while partnering with other destinations to promote, sell and deliver varied vacation experiences. The initial focus will be collaboration with Cuba and The Caribbean to promote mutual benefits for each destination, while satisfying diverse clientele.
Broad Role of the Unit
- To generate sales for The Bahamas
- To create multi-destination vacation packages
- To promote multi-destination vacation packages with Cuba initially, as well as other participating destinations
- To coordinate marketing, product development, and investment strategies as ONE destination, while continuing to develop The Bahamas as a unique attraction
- To collaborate with tour operators, suppliers, and wholesalers globally and in The Bahamas
- To create dynamic marketing campaigns for the multi-destination experience
- To boost the multi-destination (Bahamas and Cuba) experience as an addition to The Bahamas brand in the United States, Canada, Latin America, Europe, and the Caribbean
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CONTACT:
Mr. Giovanni Grant, General Manager
Multi Destination Unit
The Bahamas Ministry of Tourism
P. O. Box N-3701 Nassau, Bahamas
Tel: (242) 397-2433
Email: ggrant@bahamas.co.uk